Dashboard Overview
Total Leads
67
+12% vs last week
Cost Per Lead
$43
-8% vs last week
ROAS
8.4x
+0.6x
Conversions
12
+3
Rental Bookings
8
+2 this week
Total Spend
$4.9K
On budget
Acquisition Funnel
View pipeline32
Awareness
18
Authority
24
Engagement
12
Qualification
8
Conversion
5
Retention
Channel Performance
Active Campaigns
View allGoogle
Buyer Acquisition – Search
$1,504
22 leads
Meta
Rental Demand Gen – Carousel
$1,245
18 leads
Google
Rental Direct – Search
$612
8 leads
Meta
Investor Awareness – Lead Form
$870
6 leads
Meta
Cross-Sell: Renter → Buyer
$324
4 leads
90-Day Roadmap
View all0%
0/22 tasks
Website friction audit + quick wins
CRM setup + segmentation architecture
Google Ads Campaign 1 + 2 launch
SEO technical audit + fixes
First 4 pillar content pieces published
Recent Leads
View pipeline| Lead | Segment | Source | Type | Score | When |
|---|---|---|---|---|---|
| James Richardson III | Buyers | Showing Request | 85 | 2h ago | |
| Sarah & David Mitchell | Seasonal Renters | Meta | Villa Booking | 62 | 5h ago |
| Chen Wei Holdings | Investors | Report DL | Investor Briefing | 78 | 1d ago |
| Robert & Maria Santos | Buyers | Referral | Showing Request | 92 | 1d ago |
| The Ashfords | Yacht Clients | VistaJet | Yacht + Property | 74 | 2d ago |